Matt Nussbaum – Silver Spoon

Apr 27

Virtual Production: Ten Years of Growth Achieved in One?

By Matt Nussbaum In the Press

With pandemic conditions contributing to demand, the widely shared view is that virtual production is taking off much quicker than expected. If ever there was a period for a new...

Apr 26

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Why virtual production needs an influx of tech-savvy creatives

By Matt Nussbaum In the Press

Silver Spoon’s Laura Herzing on the increasing need for creatives to have a firm grasp of the tech inspiring broadcasting innovations Virtual production and real-time technology are becoming commonplace across...

Apr 21

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TV Tech: New Extended Reality Studio in New York

By Matt Nussbaum In the Press

New state of the art XR studio illustrates the growing demand for virtual production facilities NEW YORK—Hoping to tap into the rapidly growing demand for virtual production facilities, mixed reality...

Mar 04

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AdWeek: Technology disrupting the ad space

By Matt Nussbaum In the Press

The technology is disrupting the ad space, from creative brief to post-production The band Jomo and The Possum Posse made its claim to fame in 2011 with the parody series...

Feb 19

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A Host of Opportunities for Avatars

By Matt Nussbaum In the Press

The age of the avatar is just beginning. Avatars are already a well-established feature of the current cultural landscape. Most of us are experts at crafting those little character representations...

Jan 20

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Laura Herzing on the Broadcast Exchange

By Matt Nussbaum Podcast

The merging of film and broadcast storytelling technology From virtual fans in MLB ballparks for Fox Sports to the unique particle animation open at the Super Bowl and even Fox’s digital avatars on “Alter Ego,”...

Nov 17

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GeekWire: Halo Pelican Flyover at Oregon Ducks Football Game

By Matt Nussbaum In the Press

Mixed reality is making its way into the sports marketing world. The latest example was Saturday afternoon at Autzen Stadium in Eugene, Ore., where Xbox showed off a unique mixed...

Jan 21

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CNN’s ‘New Year’s Eve Live’ from over 2,700 miles away via AR

By Matt Nussbaum In the Press

If you never saw the “teleportation” moment, no one would blame you for thinking Cheri Oteri actually showed up to CNN’s “New Year’s Eve Live” this year. Her “Barbara Walters” appearance was...

Jul 31

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Forbes: Augmented Reality In Televised Sports

By Matt Nussbaum In the Press

Silver Spoon’s Partnership With Fox Underscores The Enhanced Role Of Augmented Reality In Televised Sports As it relates to the sports industry specifically, it’s been said numerous times since the...